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National Handloom Day Shines in Odisha — Here is How Modern Choices save Old Crafts

Utkaliyas marked their tenth anniversary by hosting the Poorvi Charkha festival in Bhubaneswar. Nearly eighty women gathered to celebrate National Handloom Day and support eastern weaving traditions. Mindful fashion choices continue to provide vital income for rural artisan communities
Published By : Satya Mohapatra | August 7, 2026 10:09 PM
National Handloom Day Shines in Odisha — Here is How Modern Choices save Old Crafts

Utkaliyas celebrates ten years by hosting Poorvi Charkha festival

Bhubaneswar recently hosted a colorful gathering where nearly eighty women wore beautiful hand-woven sarees to support rural artisans. Utkaliyas organised this event to mark their tenth anniversary and celebrate National Handloom Day. They called the festival "Poorvi Charkha" to highlight the rich weaving traditions of eastern and northeastern India. Handloom weaving remains one of the oldest rural industries in India, offering vital income to countless families across villages.

Honoring Regional Craftsmanship

Participants wore garments showcasing the artistic roots of Odisha, West Bengal, Bihar, Jharkhand, Assam, and other northeastern states. Women walked a runway to display complex weaving techniques like Ikat, Bomkai, Eri, and Muga silks. This runway transformed the afternoon into a living display of Indian heritage. The gathering showed that modern women still hold a deep passion for traditional textiles. Their direct support brings economic life to weaver communities.

Supporting Master Weavers

Eminent guests attended the celebration to share their expertise. Padmashree Sri Sarat Kumar Patra, a master weaver from the Nuapatna cluster, joined as a guest of honour alongside National Awardee Shri Surendra Kumar Patra. Susmita Mishra, founder of Magic of Sarees, delivered an inspiring talk to the audience. She explained why making conscious choices about clothing matters. Buying these handmade items serves as a direct investment in the artisans. Through the rhythm of eastern folk melodies, the group shared a clear message. Every traditional saree worn helps ensure these centuries-old crafts continue to flourish for future generations.