Bhubaneswar, July 20: The Raja festival was made even more exciting this year with the second edition of the ‘Raja Selfie’ contest, organized by ‘The Prameya’ and ‘News7’ in collaboration with Reliance Centro. In a special program held on Friday at the ‘Prameya’ head office, 30 winners were awarded attractive prizes.
The event was graced by notable attendees, including Business Manager of Reliance Centro Alok Ranjan Sahu, Group Director (Sales & Marketing) of Suma Real Media Himanshu Hota, DGM of Circulation Department Gajendra Das, and AGM (Circulation) Ramakant Mallick, who presented the prizes to the lucky winners.
The selfie contest ran for ten days from June 6 to June 15. Women visiting Reliance Centro stores were encouraged to take selfies and submit them. Each day, selfies from three lucky participants were selected and featured in the ‘Prameya’ newspaper. Additionally, social media influencers visited the store, participated in shopping. The prize distribution event marked the culmination of this engaging program.
Alok Ranjan Sahu, Business Manager of Reliance Centro, emphasized the significance of the event, stating, "Such an innovative program has given us an opportunity to connect with the customers. This has helped in strengthening brand presence and sales growth. Reliance Centro has always been offering good products and attractive offers to its customers, and it has become a major shopping destination due to its huge popularity among the customers."
Himanshu Hota, Group Director (Sales & Marketing) of Suma Real Media, highlighted the role of innovation in their initiatives. He remarked, “Suma Real Media has Siksha 'O' Anusandhan (SOA) University as its backbone. ‘Prameya’ and ‘News7’ are committed to organizing various programs that prioritize the ideals of our founder Prof. (Dr.) Manojranjan Nayak 'giving back to society'. Through our media house, we have contributed to various good works for the development of society. The success of the ‘Raja Selfie’ contest is a testament to this commitment, and we will continue to bring such innovative programs in the future.”
DGM of Ciculation Department Gajendra Das expressed gratitude towards the readers, stating, “‘Prameya’ has achieved the number one position due to the love and goodwill of its readers. We strive to fulfill the wishes of our readers, and this special program is a reflection of that effort.”
The event was also attended by Sales and Marketing DGM of ‘Prameya’ S. F. Ali, Sales and Marketing DGM of News7 Siddharth Ray, DGM Jyotirmaya Panigrahi, and staff members of ‘Prameya’ and ‘News7’. AGM (Circulation)Ramakant Mallick proposed the vote of thanks, and AGM of Recovery Deprtment,Santosh Kumar Sahoo hosted the program.
