Bhubaneswar, Feb 14: The 20th edition of the Toshali Mela is set to begin on February 14 at Janata Maidan in Bhubaneswar, featuring artisans and weavers from over 20 states, including Odisha. The event will run until February 26, offering an extensive showcase of traditional crafts, handlooms, and local products.

The fair, organized by the state government, will host a total of 905 stalls. Among these, 150 handicraft stalls and 50 handloom stalls will be facilitated by central government agencies, while the state government will support 281 artisan stalls and 150 weaver stalls. Additionally, 200 stalls will feature products from micro, small, and medium enterprises (MSMEs), and there will be a 60-stall food court for visitors to enjoy a variety of cuisines.

The mela will highlight three theme-based pavilions focusing on state government schemes, with live craft demonstrations by skilled artisans. Cultural performances will take place daily from 6 pm to 9:30 pm, and the fair will be open to visitors from 11 am to 2 pm and 4 pm to 10 pm.

In an effort to promote handloom and handicraft industries, the event will feature fashion shows and, for the first time, a drone show. The state government anticipates around 30 lakh visitors over the duration of the mela, with business turnover expected to exceed ₹30 crore.

This grand fair promises to be a significant cultural and commercial event, reflecting the rich heritage and craftsmanship of India.