Bhubaneswar, Mar 11: The Odisha government’s Micro, Small & Medium Enterprises (MSME) Department has unveiled an ambitious plan to bring 500,000 micro and small enterprises (MSEs) onto the Open Network for Digital Commerce (ONDC) by 2027. Micro, Small & Medium Enterprises Minister Gokulananda Mallick informed the state assembly on Wednesday.

In a written reply to a query from Satyabadi MLA Om Prakash Mishra, Minister Mallick said the department is systematically organising awareness and onboarding programmes at the district level through the Raising and Accelerating MSME Performance (RAMP) initiative.

He added that the initiative is part of the MSE-TEAM (Micro and Small Enterprises Trade Enablement and Marketing) scheme under the Ministry of MSME, Government of India, with a special focus on tier II and tier III cities across Odisha.

“The department is conducting workshops in coordination with Seller Network Participants (SNPs) to educate producer groups, artisans, and MSMEs about ONDC, facilitate onboarding, and register them under the TEAM scheme,” Mallick said. “So far, three dedicated outreach programmes have been held in Khordha, Cuttack, and Nayagarh districts, successfully reaching numerous enterprises and artisan groups.”

SNPs have also independently conducted multiple awareness and onboarding sessions across the state. A notable programme in Puri district successfully onboarded seven artisans onto the ONDC platform.

However, Mallick pointed out that no enterprises from Satyabadi block have been onboarded so far. “We recognise the need for comprehensive coverage across all blocks, including Satyabadi,” he said. “An outreach event under the RAMP programme is being planned at the district level in the coming months to bridge this gap.”

In coordination with the District Industries Centre (DIC), Puri, targeted efforts will be made to mobilise producer groups, artisans, and traders from Satyabadi and other blocks in the district. These workshops will focus on raising awareness of digital commerce platforms, providing hands-on training for registration and onboarding, demonstrating the benefits of digital commerce for rural traders and artisans, and facilitating end-to-end onboarding support.

“The department remains committed to achieving inclusive digital integration of MSME enterprises across all blocks and will continue to intensify outreach efforts in tier II and tier III cities,” Mallick added.

Through this initiative, the Odisha government aims to strengthen the digital presence of its micro and small enterprises, improve market access, and ensure that rural traders and artisans can benefit from e-commerce opportunities under ONDC and the Government e-Marketplace (GeM).