Bhubaneswar/ Ahmedabad, March 21: The Odisha government kicked off a three-day cultural and tourism outreach event in Ahmedabad, Gujarat, on Saturday.

During the opening session of Odisha Parab 2026at the Gujarat University Convention and Exhibition Centre,

Odisha's Deputy Chief Minister, Pravati Parida, highlighted that the event offers attendees a unique opportunity to explore the state's rich living traditions, vibrant artistic expressions, and tourism potential.

By bringing together the best of Odisha's culture, cuisine, crafts, handlooms, and tourism destinations, the event promises a holistic experience for visitors.

Odisha Parab will be open to the public from 11 a.m. to 11 p.m. and will run until March 23.

This flagship initiative by the Odisha government's Department of Tourism aims to showcase the diverse cultural heritage of the state in key cities across India.