Bhubaneswar, July 1: Tanishq has announced the launch of a special jewellery collection ‘Rajadhiraj’ on the auspicious occasion of Rath Yatra to celebrate the divine glory of Lord Jagannath.

Tanishq aims to pay a tribute to Lord Jagannath through a special collection of pendants and rings carved by master craftsmen who have put in their heart and soul into crafting the divine jewellery pieces.

Tanishq is offering Up to 20%* off on Diamond Jewellery Value and on Making Charges of Gold jewellery. The offer is valid across all Tanishq stores in Odisha. The offer is valid for a limited time period only.  To add to the festive cheer for the customers, Tanishq also introduced special offers this Ratha Yatra. Tanishq is offering Up to 20 per cent off on diamond jewellery value and on making charges of gold jewellery. The offer is valid from July 1 to 3, 2022  across all Tanishq stores in Odisha.

Rajadhiraj is a collection inspired by the eyes of the Lord. The beautiful collection includes an assortment of regional designs infused with contemporary appeal which also takes its inspiration from the face of Lord Jagannath, the architecture of the Rath and the trio of Deities. 

Hand carved, featuring intricate wire and rawa work, and embellished further with enamel, these jewellery pieces stand as a testament to the spirit of devotees. These new pendants and rings, priced between Rs 15000 and Rs 25000, have been designed in 22Kt gold, as powerful talismans of protection and good fortune and make as a perfect symbol of auspiciousness and adornment,