Bengaluru, Jan 26: Infosys (NSE, BSE, NYSE: INFY), a global leader in next-generation digital services and consulting, today announced that it has been recognized as the fastest-growing IT services brand, by Brand Finance, the world’s leading brand valuation firm, in its Global 500 2022 report.
The brand valuation records a quantum leap in brand growth for Infosys, marked by 52% increase in its brand value year on year, and over 80% since 2020, positioning it among the top 3 most valuable IT services brands globally.
“Our clients have rapidly scaled their digital adoption in the last two years and have reposed tremendous trust and confidence in our ability to help them transform,” said Salil Parekh, Chief Executive Officer, Infosys.
“Our employees have responded with extraordinary efforts that take advantage of our differentiated digital and cloud capabilities to speed up and scale innovations that help our clients remain competitive in a changing economic and business environment. This has triggered a virtuous cycle that has firmly consolidated Infosys’ brand position as the industry’s preferred digital transformation partner,” he added.
“Infosys has shown impressive growth this year, making it the fastest-growing IT services brand of 2022, thanks to its commitment to clients and focus on innovation. While the COVID-19 pandemic spurred the necessity of a digital transition across the globe, Infosys stepped up to the challenge, resulting in its monumental 80% leap in brand value over the course of the past two years. Also looking into the future, Infosys is a brand to watch and one that can be expected to see continued brand value growth in the years to come,” said David Haigh, Chairman & CEO, Brand Finance.
The growth in Infosys’ brand value and brand strength articulated by Brand Finance is the outcome of the company’s concerted efforts to build a deeply client-relevant brand that also serves as a trusted engine of change.
The company has continued to invest in new digital brands to realize this aspiration. The rise of Infosys Cobalt as an industry-leading cloud services brand, in just over a year, to help enterprises seamlessly and securely accelerate their journey to the cloud, is a good example of Infosys’ focus on nurturing market-relevant brands. Nurturing a well-differentiated employer brand marked with significant learning opportunities, growth trajectories and purposeful career paths for employees is a great part of Infosys’ focus.
The company has also made strategic investments in several digital and brand collaborations. This includes Infosys’ Signature Marketing Partnership with the Madison Square Garden – also making Infosys the Official Digital Innovation Partner of key MSG properties including the New York Knicks, New York Rangers and the Madison Square Garden Arena.
In addition, the company continues to nurture its highly successful collaborations with the ATP, Roland Garros and the Australian Open while forging new ones with The Economist, Financial Times and Bloomberg Media. Brand Infosys’ growing maturity as a responsible corporate citizen driving a robust Environment, Social and Governance agenda was strongly reinforced with the global launch of its ESG 2030 vision in 2020 along with Infosys turning carbon neutral 30 years ahead of 2050, the timeline set by the Paris Agreement.
Another recent example of Infosys’ sustained ESG focus is the accelerated progress of Infosys Springboard – the company’s flagship global reskilling program democratizing learning, with free digital content, to empower more than 10 million people with digital skills by 2025.