Innovative step through stickers to promote waste segregation in Bhubaneswar

Bhubaneswar, Dec 19: The city administration here has come up with an innovative approach of putting up thank you note and appeal messages at doorsteps of households to promote waste segregation at source. The drive started today where team of Bhubaneswar Municipal Corporation (BMC) approached the citizens to separate household waste as dry and wet to give it to Safeigadis of BMC. In the first day of the event one ward from each administrative zone has been approached where team members put up thank you note at the doorsteps of household giving segregated waste. Simultaneously the team also visited the households who are not giving segregated waste and families’ not at all giving waste. These two types of households were appealed to help support giving segregated waste to BMC. Three types of stickers in different colors with contextual messages have been developed to address and appeal the households. Families giving segregated waste following waste segregation rule are thanked with a green sticker at door steps. Families giving mixed waste but not in segregation are requested to give segregated waste through an orange color sticker and families who are not at all giving waste and throwing it out have been appealed to give  waste in a segregated manner with  red color stickers at their door steps. “We have planned this citizen connect initiative to involve every household as an active contributor of city sanitation drive. The team will cover all identified wards and place the appeal of waste segregation at source”; told Commissioner BMC Sanjya Kumar Singh.